Design Upgrades That Maximise Rental Income in 2025

For London landlords and property investors, the design of a rental property is no longer just about aesthetics—it's a strategic investment tool. In 2025, luxury design trends are shaping more than just interiors; they’re influencing rental demand, increasing property value, and creating irresistible spaces for high-quality tenants and Airbnb guests alike.

At 20Property Management, we understand how to translate these trends into results. Our expert team transforms properties into top-performing short-term lets and HMOs, handling everything from Airbnb listing and staging to guest support, compliance, and full-service maintenance. With our help, landlords can enjoy a completely hands-off experience—while we focus on maximising your rental income.

Here’s how this year’s top home design trends can make your property more attractive, more valuable—and far more profitable.

1. Seamless Indoor-Outdoor Living: A Must for Airbnb Guests

London may not have the sun-soaked climate of southern Europe, but indoor-outdoor living is taking hold in surprising and practical ways. Tenants and Airbnb travellers now seek that luxurious, fluid connection between interior comfort and fresh air.

Think folding glass doors, heated outdoor seating areas, biophilic landscaping, or private courtyard spaces. These features not only elevate guest experience but also increase booking rates for short-term lets.

How we help:

20Property Management ensures your outdoor spaces are fully optimised—from design advice to year-round upkeep—so you get more out of every square metre.

2. Wellness Rooms and Tranquil Interiors

Today’s renters aren’t just looking for a place to stay—they’re looking for a space that enhances their well-being. That’s why home wellness areas are moving from luxury to necessity in 2025.

This includes:

• In-home yoga or meditation rooms

• Spa-style bathrooms

• Home gyms with air purification systems

• Lighting that follows natural circadian rhythms

Wellness design is especially appealing to mid-to-long-term tenants and remote-working guests seeking balance, peace, and focus—making your rental more competitive in a saturated market.

Pro tip: We can guide you on subtle, high-impact upgrades that won’t break the bank but will increase rental value and tenant satisfaction—especially in HMO properties.

3. Bold Colour Palettes with Personality

While neutral tones have dominated rental interiors for years, 2025 welcomes back rich, moody, and personality-filled colours. Today’s tenants are drawn to interiors that feel curated and intentional—especially in the short-term letting market.

Popular colour trends include:

• Deep greens and navy blues

• Earthy terracottas and rust

• Warm golds and burgundies

Rather than overwhelm a space, single-colour rooms or statement pieces offer cohesion, impact, and memorability—all factors that translate into more appealing photos and higher click-through rates on booking platforms.

Where we come in:Our design team helps landlords select palettes that reflect luxury and warmth, all while ensuring broad appeal for guests on Airbnb or Booking.com.

4. Eco-Luxury Is the New Standard

Sustainability is no longer optional. In 2025, eco-conscious design is not only good for the planet—it’s good for profit margins and guest satisfaction.

Sustainable features renters actively look for:

• Smart home systems that reduce energy usage

• Solar panels and battery storage

• Water-saving fixtures

• Thermal-efficient windows

• Green roofs or vertical gardens

These upgrades contribute to lower utility costs, stronger marketing appeal, and higher long-term value, especially for HMO landlords operating multiple units under one roof.

Did you know?

20Property Management ensures all compliance and sustainability requirements are met for Airbnb and HMO properties across London, giving you peace of mind and long-term ROI.

5. Tech-Savvy Smart Homes Attract Premium Renters

In 2025, smart home integration isn’t just a convenience—it’s a tenant expectation, particularly for higher-income guests and remote-working professionals.

Features like:

• Keyless entry systems

• Smart thermostats

• Voice-controlled lighting or blinds

• Remote security monitoring

...enhance both security and experience. These touches improve your online reviews and reduce the need for landlord intervention—especially crucial for short-term letting and Airbnb properties.

At 20Property Management, we coordinate and maintain all tech systems, so your guests enjoy a seamless stay while you enjoy effortless income.

6. Flexible Spaces That Serve More Than One Purpose

As remote work and hybrid lifestyles continue, properties that offer multi-functional layouts are increasingly in demand. Think convertible guest rooms, fold-away workstations, or modular living areas.

For HMOs, this is an opportunity to maximize space without compromising comfort. For short-term lets, it’s about offering flexibility that suits solo travellers, digital nomads, or small families alike.

Landlord Tip:Flexible floorplans and smart storage solutions help increase both occupancy and monthly rental income—especially in competitive London zones.

Transforming Design Trends into Profit with 20Property Management

Design matters—but implementation is key. At 20Property Management, we turn trending design insights into high-performing, guest-ready properties that stand out in London’s crowded market.

Here’s what we offer:

• Full-service property management for Airbnb, HMO, and short-term lettings

• Tenant sourcing, vetting, and compliance support

• Interior design and staging assistance

• 24/7 guest communication and maintenance handling

• Ongoing strategy to increase your rental income year-round

Whether you own a single flat or a portfolio of properties, we make letting completely stress-free and more profitable.